K de la K (also written KK Snus, K de la K Snus and King de la King Snus) is a Swedish premium nicotine pouch brand founded by Björkkrans AB in Kvidinge. We make tobacco-free, all-white snus in seven signature flavours at 12 mg nicotine per pouch — manufactured in the EU by UAB Global Snus and shipped across Sweden, the UK and the European Union.